American Film Market 2008, Day 8
Well most of the office doors are now closed, and the movie posters and promotional ads have been removed from the walls of The Loews Hotel, most of the foot traffic from the 2008 American Film Market have gone away, only a few days ago it seemed a bustling business mart, it is now only seeing a handful of market attendees still trying to work in that last bit of networking magic. As we stroll through the quiet halls of the two hotels, it now seems like a ghost-town, even the pool is drained and closed, only a few remaining offices are still even open. It has been an exhaustive week in the Hollywood film scene. The hotel maintenance staff are seen throughout the building dismantling various wide screen televisions and advertising props, the maid services are now cleaning out all of the empty rooms that only days ago housed bustling Indie Film Enterprises.
The most vibrant part of this last day was in the lobby’s lounge, we managed to scoop up some filmmakers and Industry professionals still hanging around the market for some informative audio interviews about their take on this years market (which we will soon have on the site), we managed to talk with Casey Evans and Director Brad Jurgens (The Bank Job) from Indie Film Company Tavix Pictures, about their successes at the 2008 American Film Market, and about thier new film Hit and Run Starring Micheal Madsen. It seems mixed results for Independent film folks at this year’s market, for some people the outing proved a successful one, but for some, the meat market proved not so beneficial. For those folks, they will have to go back to the round table, tighten up their arsenal, and come back next year with a bigger bang. Overall we think it was a moderate year, many downs, but surprisingly quite a few ups, new industry trends on the way, new innovations in digital distribution and digital projection, and somewhat of a bright future for films of good caliber. Seems though indeed on an international level, money was truly tight this year, but many Distributors were still acquiring quality product to fill their own ever expansive content requirements, and in our next blog entries, we will assess the results of the 2008 American Film Market as a whole, and look at some of the hitters and missers of the market and also talk more in depth about some of the deals that went down, the new trends, the new films and the new companies that are making some noise in the Indie Film Scene.
